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Site Announcements
October 18, 2010Serving as a call-to-arms for the communications industry, PR Newswire today unveiled a series of white papers along with a video that address the urgency and efficacy of leveraging multimedia content to drive audience engagement in today's multichannel world. The white paper series and video can be accessed at: http://www.multivu.com/players/English/46590-PRNewswire-Engage-Opportunity-Everywhere
PR News has named Kaiser Permanente a 2010 Digital Public Relations Team of the Year and as a Top Place to Work in PR. The organization also won a PR Platinum Award for Best Editorial/Op-Ed, and a Digital PR Award for Best Blog.
PR News' awards showcase and recognize the best practices in the PR industry and are among the highest accolades in the public relations field. Hundreds of PR professionals celebrated the winners at two ceremonies in New York City.
"Kaiser Permanente's social media work is central to the organization's public relations efforts. Social media has absolutely helped us extend the reach of our traditional media and public relations efforts, helping us find and promote brand champions," said Holly Potter (@htpotter), vice president of public relations for Kaiser Permanente. "These prestigious honors demonstrate the high caliber of work produced by our team on behalf of our 8.6 million members." Full release
PR Newswire has put together a comprehensive page of updates dedicated to the Gulf of Mexico Oil Spill. Here you will find the latest news stories, maps, photos, Twitter posts, and other Web resources, all in one convenient location and easily sharable. Check it out.